Building AI Search & Agentic SEO

I'm the co-founder of Complete SEO, where we get businesses cited and visible in AI search and Google. I've been running marketing experiments and building websites and apps for 20 years. Currently I spend most of my time teaching agents to build websites, do SEO, and run our operations.

Projects

  • ARTThe git repo that allows AI agents to run most of the processes for our agency. Skills, scripts, and memory for the agents that do the work.
  • Complete SEO DashboardEvery search optimization reporting tool our agency uses, custom built into one platform, plus a CRM and work management app, operated by agents.
  • VisibilityKitAI search visibility dashboard that tracks AI traffic and AI search results.
  • Paper RouteWordPress MCP that connects Claude Code and other agents to SEO orchestration and agency workflows.
  • Website LLMs.txtWordPress plugin that helps sites communicate with LLMs. 500k+ downloads.

Typefaces

  • IntyInter with square punctuation, a single-story a, and a straight t. Variable, both axes.
  • BitsyA static cut of Inter Display with rectangular dots and a straight y. Eight weights.

Focus

Agentic SEO workflows, AI search optimization, MCP integrations, high-performance page speed, and building AI agents with Claude.